Founder Weekly (Issue 524 - February 16 2022)

Founder Weekly - Issue 524

February 16, 2022

Founder Weekly

Welcome to issue 524 of Founder Weekly. Let's get straight to the links this week.

General

An in-depth look into how organizations and people work today—exploring workforces and customers, and the applications and services they use to be productive.

How PM'ing in web3 is different, the pros and cons of going web3, how to break in, and how to be successful.

Marketing, Sales and PR

Every screen in the Amazon app is a masterclass in psychology (for better or worse), especially their purchase experience.

Ahrefs has been giving away their best tools for free for the past few years. And they have used that strategy to build a $10M content moat and an unmatched acquisition channel.

How a Scrappy Utah Software Company Ignored Every Silicon Valley Heuristic and Won Anyway.

Learn how to identify, recover from, and avoid Google penalties.

Money and Finance

Founders are always at a disadvantage when negotiating with Venture Capitalists. Why? Simply because Founders only negotiate fundraising a handful of times during the lifetime of the company, while VCs negotiate all the time. In addition, the institutional investors are always very clear about their goals and their math, while Founders most often just get hung up on pre or post money valuation, which is only one of the important deal terms. So what can Founders do to level up and negotiate to the outcome they want? 

The megafund might look like Tiger Global, but it's operating a very different playbook. Coatue’s performance has been built around strong in-house research, astute data analysis, and a stellar network. It’s greatest weakness may be its own culture.

We’re currently in the midst of an unprecedented boom in private market activity. Tech entrepreneurship, angel investing, and venture capital have never been so widespread. Can Minsky cycles happen in this realm as well? Let’s find out.

Startups of the Week

One click AI-generated email replies. The AI Assistant that helps you write better email. In one click.

The World's First AI Personal Trainer. Altis sees you, understands you, and instructs you in the most interactive and personalized fitness experience ever.

Tips, Tools and Services

You don’t need endless weeks of planning or fancy tracking tools. You need good habits coupled with the building blocks that lead to excellent performance.

What makes a successful waitlist program + when does it even make sense to implement a waitlist?

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