Founder Weekly (Issue 523 - February 9 2022)

Founder Weekly - Issue 523

Founder Weekly

Welcome to issue 523  of Founder Weekly. Let's get straight to the links this week.

From Our Sponsor 

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General

The last year has seen a ton written about the semiconductor industry: chip shortages, the CHIPS Act, our dependence on Taiwan and TSMC, China, etc. But despite all this talk about chips and semiconductors, few understand how the industry is structured. So here’s a quick pictorial tutorial on how the industry works

Value creation mostly accrues in the out-years, but you can only capture it if you design for durability from day one.

Dharmesh Shah has spent the last 15 years as co-founder and CTO of HubSpot. He pinpoints the inflection points and key decisions that other founders face in the early days, from choosing a co-founder to crafting the culture, and shares unconventional advice.

Marketing, Sales and PR

There are more startups in the world today than ever before. Competition is fiercer than ever, and only the most tenacious and the most creative survive the scrap to emerge into the sun. The early days of the tallest redwoods of the tech world were no different: they cleared the ground with sheer brute force and an iron will. 

This post breaks down fascinating non-Slack community plays to get inspired by and elaborate on two community + PLG case studies: Notion and Productboard.

This article shares some new frameworks for thinking about GTM in this context, as well as where different types of organizations may exist in the ecosystem. It also offers some tips and tactics for builders looking to create their own web3 GTM strategies as the space continues to evolve.

Takeaways from the Craft GTM Roundtable.

Pogo-sticking is an SEO term used to describe a situation where a searcher quickly navigates back and forth between pages in search results. But is Google actually penalizing pogo-sticking? And should you really worry about it?

Most SaaS content strategies don't drive product signups. This article explains how to build a content strategy that drives trials and customers.

Money and Finance

Emerging investors are touching industries, meeting founders, and seeing the potential deals that will change our world—and they aren’t doing it from Sand Hill Road.

Listen to find out how to get started, how to keep track, and when and how to share your Deal Room.

Startups of the Week

Generate passive income from franchise investing. Diversify your portfolio, hedge against inflation, and earn passive income through franchise investing starting at $500.

Create live lists of people, without a line of code. Clay helps you find, enrich and act on data from any source - without a line of code.

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