Founder Weekly (Issue 519 - January 12 2022)

Founder Weekly - Issue 519

January 12, 2022

Founder Weekly

Welcome to issue 519 of Founder Weekly. Let's get straight to the links this week.

General

In every era, technology favors some creative skills over others with huge quantities of money, while other creative skills bring the creator little or zero money. If you want some money for your creative acts, it pays to understand the fundamental relationship between creativity, technology timing, and money. If you don’t, you’re destined to feel bewildered and frustrated that your creative skill isn’t being showered with lots of money, recognition, and status while other people’s skills are.

How did startups with businesses anchored on overcoming a large threshold of trust acquire early customers when they have no track record to fall back on?

An execution methodology is simply a framework for getting things done personally and in your organization. Here are a few execution methodologies entrepreneurs use and their main categories of focus.

Marketing, Sales and PR

Ready to supercharge your use of Conversational Marketing? Steal these 10 chatbot examples for your website right now.

Product Qualified Leads (PQLs) are users who signal their buying intent based on product usage rather than just traditional marketing or sales.

Let’s do a marketing campaign!” Marketers hear that a lot, but it’s easier said than done. For starters, check out these 8 types of marketing campaigns.

Money and Finance

Venture funding in 2021 broke records across the board, Crunchbase data shows, with investment last year up more than 10x what it was a decade earlier. Global venture investment last year totaled $643 billion, compared to $335 billion for 2020—marking 92 percent growth year over year.

Priscilla Tyler, who leads True Ventures’ follow-on fundraising services, shares how early-stage founders can prepare to raise Series A venture capital.

PwC’s analysis explores how investors are securing both climate impact and commercial returns from this emerging asset class, helping keep the Paris Agreement’s goal of limiting global warming to below 1.5 degrees Celsius within reach.

Startups of the Week

A new free-to-play cryptocurrency trading game. Join Crypto Leagues and compete against other players for a chance to win cryptocurrencies!

ZipMessage is a video messaging software for remote teams who want to communicate asynchronously with their team, clients, and customers.

Tips, Tools and Services

In this guide, Michael Wolfe shares what he has learned about compensation from his experience as a multiple-time startup founder as well as working with the Point Nine portfolio and some of his own angel investments. 

Anita Hossain Choudhry (The Grand, First Round) and Mindy Zhang (Dropbox, Oscar Health) draw on their experiences as executive coaches to unpack why managers fall into the “fixing” trap and make the case for adding coaching as a skill. They share four practical tools, sample scenarios, and thoughtful questions to help managers put these concepts into practice.

Use these 24 creative, competitive, and click-worthy ad copy examples from Google ads, Facebook ads, Display ads, and more to write your best ad copy yet.

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