Founder Weekly (Issue 510 - November 3 2021)

Founder Weekly - Issue 510

November 03, 2021

Founder Weekly

Welcome to issue 510 of Founder Weekly. Let's get straight to the links this week.

General

To create a new version of the internet, we need people to be bought in, companies to be bought in, and the availability of capital. So where are we on these fronts? Let’s dig in.

Building and maintaining scale requires constant product innovation. Here’s how category-defining cloud companies expanded their total addressable market and increased market leadership.

Product roadmaps in fintech seem to be converging. This could be a problem.

A post explaining what DAOs are, types of DAOs, why start a DAO, how to start a DAO and much more.

Marketing, Sales and PR

Figma's growth has been nothing but exponential over the past few years. So how'd they do it? We dive into the five simple words that lead Figma to its monumental success.

SaaS marketing is the process of building awareness, interest, and eventually acquiring more customers for a software-as-a-service (SaaS) product. This post shares some of the tactics that you can use for your own SaaS business.

Jeff Yoshimura, CMO & Chief Experience Officer at Snyk, breaks down his top marketing tactics according to ARR and includes multiple case studies from his time at Snyk, Elastic, and Zuora as they scaled over the years.

Social media is democratizing consumer influence, empowering ordinary individuals to shape brand perception. We identify brands with strong positioning using social media discourse and network structure. We find strong brands have outperformed the stock market. We also explore the trends of sustainable and Millennial brands.

Five misconceptions and tactics to triumph over community-led growth roadblocks.

A Four Part Guide to finding Go-To-Market Fit and achieving Product-Led Growth.

A post that deconstructs how to be a great spoken storyteller. How do you make the audience lean in?

Money and Finance

Flush with cash, venture capitalists are fighting to invest in startups they often know less and less about. “The older guys,” said one, “are like, ‘This doesn't end well.’”

A Guide to Navigating a Manic Market as a Venture Capitalist (part 1)

Seed-stage funding to startups has exploded in the past decade and become an asset class of its own. If that wasn’t obvious already, consider that in just the past few months, three of Silicon Valley’s largest and best-known venture firms—Andreessen Horowitz, Greylock and Khosla Ventures—all announced large new dedicated seed funds.

Startups of the Week

Atlys makes it simple to get your travel visa to any country in the world.

Offset crypto volatility and bring market stability via short-selling.

Tips, Tools and Services

Only a few months ago did we start to see real shifts in hiring strategy. Founders and CEOs need to update their mental models now.

Hint: It's not just a Customer Success problem

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