Founder Weekly (Issue 430 - April 8 2020)

Founder Weekly - Issue 430

Founder Weekly

Welcome to issue 430 of Founder Weekly. Let's get straight to the links this week.

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General

Dozens have laid off thousands, slashed costs and changed their businesses to try to survive the pandemic. All that may not work.

How you handle a layoff, how you communicate it to the people impacted, and how you manage and lead throughout the process really matters. It takes careful thought and planning, but it may be the most important planning you ever do as a leader.

In the face of a global pandemic and a financial meltdown, a new reality confronts Founders. Here are 28 moves to survive and thrive during a downturn.

The Rule of One formula is about wisely prioritizing tasks, allocating resources, and turning limits of size into a distinct competitive advantage.

Why struggling retailers should be studying Nike’s pandemic strategy in China.

In a volatile market, SaaS businesses should focus on efficiency, before growth. For businesses that are already generating revenue and that have found product-market fit, leaders should prioritize retention, focus on profitable acquisition, and manage costs to preserve runway.

Marketing, Sales and PR

David Spinks shares targeted tactics for making the virtual discussions format more valuable, from the tools to use to the techniques that will help you encourage engaging conversation. Whether you’re tasked with energizing your existing community, pivoting your company’s event programming, scrambling to spin it all up for the first time — or just trying to hold a really great virtual happy hour — Spinks offers a wealth of wisdom drawn from over a decade spent deepening the moat of community.

How to Get More Traffic and Links With Topic Clusters.

Money and Finance

Startups of the Week

No-Code mobile game development. For Free. The power to design, build, and publish 3D & 2D mobile games without coding.

/talk is an anti-meeting tool for fast, decentralized conversations.

Over 2 billion students don't have access to education, but most have a phone in their hands. Arist is making learning more accessible, effective, and affordable through the use of text message and Whats App-based courses.

Tips, Tools and Services

How you write those stories will determine if you’re a leader or just another unicorn wanna-be.

In this article, we’re going to break down a simple three step process you can use to analyze your churn. At the end of this guide, you’ll be able to figure out: Which customers are churning, Why they’re cancelling and How to fix the problem.

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