Founder Weekly (Issue 366 - December 5 2018)

Founder Weekly - Issue 366

December 05, 2018

Founder Weekly

Welcome to issue 366 of Founder Weekly. 

We have a packed issue this week. Enjoy it!

General

Founder of Idealab Bill Gross covers his successes and failures starting companies. Not every startup succeeds, of course, and the lessons learned from 60-something failed businesses are at least as informative as the successes.

33 rules to take you from clueless amateur to generational talent (or at least help you live life a little more creatively).

We Roam’s broken promises about a new life of remote work are an object lesson in the darker side of startup turnover.

When cryptocurrency issuers want positive coverage for their virtual coins, they buy it.

A fresh crop of productivity apps are trying to reinvent our workday.

Books

Do you know a young entrepreneur just starting out? The Startup Muse is a no-nonsense guide for young entrepreneurs building their first startups. The objective of the book is to demystify the venture capital funding process for first-time startup founders.

Marketing, Sales and PR

Looking to advertise your business on podcasts? Don’t spend a penny until you’ve read this.

The co-founder of Viral Nation explains how influencers can command $100,000 for posts on YouTube or Instagram.

Everything you need to know about how social media algorithms work in 2019 and what marketers and brands and businesses can do to thrive.

This experiment uncovered no direct way to bypass the First Link Counts Rule with modified links but it was possible to build a structure using Javascript links.

Money and Finance

If you want to be one of the 15% of seed-funded tech companies that raise a Series A, keep reading.

You just received a job offer from a startup that includes a $120/yr salary and 20k options that vest over 4 years (with a one year cliff). How do you ensure that those options don’t just slip through your fingers? Before you start browsing brochures for your Scrooge McDuck sized money vault, here are some practical tips that you should consider.

The idea of an “anti-portfolio” reflects some of the great investments where you had the opportunity to participate but missed for one reason or another. There are many excuses, as you’ll see below, but the truth is that you completely screwed it up.

And how you decide who’s the best fit for you

I started my first company when I was 25. Here’s how I convinced my seed investors to give me money.

Startups of the Week

Financial Wellness for the Modern Workplace. LearnLux gives your team the tools they need to make confident, informed decisions about their financial present and future.

Trolley is the simplest way to take payments with Stripe. Start selling downloads, products, pre-orders or accepting deposits in minutes. Trolley's not just a pretty widget - we give you a true Stripe backend-as-a-service.

Automated Building Performance Guidance for Architecture, Engineering, and Construction.

Tips, Tools and Services

Feature announcements are amongst the highest impact levers in driving feature adoption. However these are often left to blog posts or neglected, and so here's a framework and examples for how product managers and marketers can drive more success with better feature announcements. 

Software is easy. People are hard.

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