Founder Weekly (Issue 361 - October 31 2018)

Founder Weekly - Issue 361

October 31, 2018

Founder Weekly

Welcome to issue 361 of Founder Weekly. We have a packed issue this week. Enjoy the reading!

General

This is exactly how you hit $1 million and more when your company is headquartered at 123 World Wide Web Avenue.

The human augmentation market may grow tenfold, to $2.3 billion, by 2025. 

The incredible growth of the food delivery business has led to some unconventional arrangements. 

Actively trying to dismiss an idea for a new venture, may be very counter-intuitive, but it’s actually the right thing to do.

In this short video, Evan Puschak talks about how music is made for Super Nintendo games. That system was first released in 1990 and the audio chips could only hold 64 KB of information, only enough room for beeps, boops, and very short samples. But composers like David Wise, whose soundtrack for the Donkey Kong Country series of games is on many lists of the best video game music, were able to make the SNES sing despite its limited capabilities.

Pay equity requires transparency, so I’m revealing what I know.

Books

100 Insider Rules for Beating the Odds--From Mastering the Fundamentals to Selecting Investors, Fundraising, Managing Boards, and Achieving Liquidity.

Marketing, Sales and PR

Launching a new product and breaking through the noise is harder than ever in the abyss of today’s content saturated environment. This is especially true for young start ups with unlimited enthusiasm, but very limited capital. Boasting over 1 billion monthly visitors, Reddit is still one of the most underutilized platform by marketers. Below is the Reddit strategy that I used to get an app called Motivate, a personal development video curation app, to hit the front page of Reddit and get the app to be featured on the Apple iOS store front page.

With over 5000 marketing tools currently offered, how in the hell are you supposed to know which ones will drive record-breaking growth*, and which ones will waste your time? Choosing the right tools is made even more difficult when you realize that many marketing tools rely on one another to stay functional—meaning that if one goes down, it could cause a domino effect that causes a lot of other tools to go down, too. In this ebook, I’m going to share my personal collection of tools—otherwise known as the “Ultimate Marketing Technology Stack.”

Stay ahead of the curve by absorbing the freshest changes in our fast-paced digital world — next year’s marketing results depend on it.

Steli Efti explains how to price a product, sell it to customers, and build a sales team. 

If you try to do everything with your marketing strategy you end up doing next to nothing. Focus is key when developing new marketing ideas and exploring opportunities. Here's how to focus.

Money and Finance

Your Equity Could Be Worth Millions—Or Nothing.

It’s wonderful you’re considering an investment in a startup! As a VC who might invest after you, I’d like to share thoughts that may help — especially if you’re in a newer startup market, where there are fewer experienced angel investors to offer guidance.

Startups of the Week

Grow your business with viral contests. Build viral campaigns that grow your email list, social following, and online revenue.

Observant uses machine learning + the iPhone X infrared dot projector to understand when users are excited, frustrated, confused, and much more.

The First Legal Document Marketplace Where Lawyers Can Buy and Sell Legal Templates. For Lawyers, By Lawyers.

Zeta is an online tool that helps you and your partner track your finances together. Our web app allows you to share your finances with each other, track your overall net worth, review your monthly spending, and get targeted advice on how to improve your finances. All with 100% control over what you do or don't want to share!

Tips, Tools and Services

10 Must-Know Tips & Tactics to Maximize Conversions and Revenue.

A multi-part series on Board Meetings

The step-by-step guide for startups, with tools & examples.

Our Other Newsletters

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