In this timely manifesto, the authors of the New York Times bestseller Rework broadly reject the prevailing notion that long hours, aggressive hustle, and "whatever it takes" are required to run a successful business today. It’s time to stop celebrating Crazy, and start celebrating Calm, Fried and Hansson assert. Fried and Hansson have the proof to back up their argument. "Calm" has been the cornerstone of their company’s culture since Basecamp began twenty years ago. Destined to become the management guide for the next generation, It Doesn't Have to Be Crazy at Work is a practical and inspiring distillation of their insights and experiences. It isn’t a book telling you what to do. It’s a book showing you what they’ve done—and how any manager or executive no matter the industry or size of the company, can do it too.

Marketing, Sales and PR

How to Monetize a Freemium Business

For every successful freemium business, there are hundreds of companies that have tried freemium but failed. Here we’ll be sharing a step-by-step guide for monetizing your freemium business - covering user segmentation and targeting, monetization campaign set-up and best practices, and model optimization.

Growth at All Costs is Perilous — This is How to Scale Sales Sustainably

Many founders feel the pressure to spin up sales quickly to hit growth targets, but seasoned sales leader Karen Rhorer knows that this unsustainable strategy can lead to painful layoffs down the road. Here, she shares the four levers and key calculations startups need to understand in order to scale sales hiring the right way.

The secret to start-up pricing

A playbook for writing your Pricing Discovery Survey. Stop guessing and start formulating a real pricing strategy with these four steps.

Closing Technique of the Week: The Hard Close

How the hard close will blow the lid off your sales if used properly.

How Dollar Flight Club achieved a 76.5% trial-to-paid conversion rate

How One Website Exploited Amazon S3 to Outrank Everyone on Google

Money and Finance

Masayoshi Son, SoftBank, and the $100 Billion Blitz on Sand Hill Road

The Japanese dealmaker says he’ll raise a new $100 billion fund every few years. Silicon Valley’s disruptors are struggling to keep up.

Want to raise a series A? Be smarter at seed

Second Seeds: The New Normal But Know This…

Startups of the Week

Chai Energy

Chai will tell you exactly how and where you’re spending your hard-earned energy dollars in your home. Chai Energy uses powerful analytics to process your utility’s Green Button Data and delivers this data directly to your smartphone. Chai identifies energy-saving opportunities based on your home’s actual energy consumption, and recommends rebates, incentives and programs, to help you save on your utility bill.

Fin.do

Fin.do is a mobile app, which allows making instant and easy card to card money transfers. It is not an e-wallet, i.e. Fin.do does not hold money to be transferred at any point in time. Just link your existing MasterCard debit, credit or prepaid cards to Fin.do app and make a domestic or an international money transfer in few taps. The exchange rates and fees are fully transparent.

Farmer’s Fridge

Automated smart Fridges serving wholesome, delicious salads, bowls, snacks, and more. Handcrafted in our kitchen using quality ingredients and delivered fresh to Fridges. Any unpurchased food is donated to local food depositories.

Tips, Tools and Services

The Product Pragmatist

Even the best ideas are useless without proper execution.

Focus on productivity, not efficiency

Is it Time to Shut Down (or Leave) Your Startup?

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