Founder Weekly (Issue 335 - May 2 2018)

Founder Weekly - Issue 335Â Â

Founder Weekly

Welcome to issue 335 of Founder Weekly. Let's get straight to the links this week.

General

In this interview, Keith Rabois explains the importance of hard work and turning your startup into a smooth machine. We discuss management styles, the downfall of remote working and how to go about hiring talented people. 

The world has never had a truly safe, stable, and bright red pigment. The trail may start with YlnMn, the first blue created in two centuries.

When I started my blog, I decided to be fully transparent with everything about it. This blog post is one of my first steps towards that. I’ll share every detail that I find interesting

Nir Eyal shares concrete tactics every professional can and must use to take advantage of the benefits of technology, without letting it erode quality of life. He argues that the pings of modern life are just the tip of the distraction iceberg, and describes how to master the internal triggers that are sapping our focus. And he explains why building a culture where professionals can contend with and control distractions should be every founder’s top priority.

How optimizing for learning helped us scale to 1% of small businesses in the US.

It's hard to make things that people want. You might release a new feature thinking it will hockey-stick their growth. But when they deploy it, users complain. Nobody wants to be out of touch with their audience. But it happens all the time. Even big companies make these mistakes.

Books

In this short and powerful book, network marketing experts Ray and Jessica Higdon teach you proven strategies for marketing and prospecting that allow you to navigate your way through the social media maze and achieve freakishly effective results for your business.

Marketing, Sales and PR

Within 2 years of launching Tettra, founders Nelson Joyce and Andy Cook had generated $25k MRR from their wiki, which is built on Slack's platform. Read more about how they did it!

A step-by-step case study of how Buffer rapidly grew their YouTube channel. You will learn about video keyword research, advanced SEO strategies, and more.

Tyler Gaffney gives early-stage founders of B2B startups a better sense of where to start, and demystifies the complexity around pricing experimentation by walking through his most fundamental pricing principles. Read on to learn what missteps to avoid, early experiments to run, how to frame your price to early customers, mitigate their concerns along the way, and where to look to find the answers to many of the hardest pricing questions.

The lessons Rand has learned from building and growing Moz are almost old enough to drive. From marketing flywheels versus growth hacks, to product launch timing, to knowing your audience intimately, Rand shares his best advice from a decade and a half of marketing Moz in today's edition of Whiteboard Friday. 

Money and Finance

Here’s how private equity investors are remaking your mall and the retail industry.

Founders Must Answer These 3 Questions.

Startups of the Week

Lurento is a luxury car rental marketplace with the best selection of luxury and sports cars available in many European countries. We offer a wide selection of high-end vehicles you can’t find anywhere else. 

The World’s First Robotic Tennis Ball Collector. Autonomous & intelligent robot saves players and coaches time by eliminating the tedious task of collecting tennis balls!

Taab is an employee benefit travel program that increases recruitment, retention, and productivity in the workplace.

Autowater Pro is an add-on that turns any faucet into a touchless, smart device.  

Tips, Tools and Services

Advice from several product managers on how to track your assumptions and hypotheses.

If you know how to make your side hustle work for you, you can achieve full-time results in part-time hours. In fact, you can run a successful e-commerce business in as little as 15 hours a week. Here’s how.

What seems small to you, as a leader, is not small to your team.

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