Founder Weekly (Issue 332 - April 11 2018)

Founder Weekly - Issue 332Â Â

April 11, 2018

Founder Weekly

Welcome to issue 332 of Founder Weekly. Let's get straight to the links this week.

General

The report presents new cross-country descriptive evidence on innovative start-ups and related venture capital investments drawing upon Crunchbase, a new dataset that is unprecedented in terms of scope and comprehensiveness. The analysis employs a mix of different statistical techniques (descriptive graphics, econometric analysis, and machine learning) to highlight a number of findings.

The Essential Guide to the Web’s New Privacy Regulations.

Realities, attributes, and coping tips for any company, startup to bigco, performance review system.

Money. Why are we so fond of having it? Is it to survive? To thrive? or just a way to feel alive?

A Live Interview with Meetup CEO Scott Heiferman.

As the CEO, you should be prepared to make decisions that you stand by and not have to go to advisors and investors with every issue. We're here to audit your thinking, not to do it for you. Here's a good way to do that.

Books

If you think marketing success belongs only to elite geniuses or those with huge budgets, think again—10x marketers achieve 10x growth regardless of their limitations. This book is about finding the strategic shortcuts to get you to results fast. It’s about short-circuiting the path to jaw-dropping growth. You have to find your own way—and The 10x Marketing Formula is that path.

Marketing, Sales and PR

Free trial emails not converting? Read this article to learn how we increased our free trial email conversion rate by 16.5% (and how you can, too).

Targeting your competitor's brand terms in Google AdWords might seem like a no brainer. But to do it well, you've got to do it right.

Money and Finance

Family offices—captive pools of capital endowed by the ultra high net worth—exist as a quiet but potent alternative to venture capital for the later stage entrepreneur/startup. A niche but powerful asset class explored in depth by Fundraising and Finance Expert Vidur Gupta in his captivating piece.

Scott Walchek has raised over $130 million from every kind of capital source, including public markets, private investors, and the full gamut of VCs. He’s started and successfully exited four tech startups (including Baidu) and is now seeking to transform the global insurance industry with his fifth, Trōv.He knows how to use straight debt, convertible debt, preferred equity, warrants, options, and PIPEs (Private Investment in Public Equity) to raise capital. An entrepreneur and angel, Scott’s been on both sides of the table, investing in and advising scores of companies for over 30 years. Here are 14 things he’s learned that every fundraising entrepreneur should know.

Startups of the Week

Is the Pen mightier than the scalpel? Developed by scientists at the University of Texas at Austin, the MasSpec Pen is a breakthrough medical device that can detect cancerous tissue in real time.

Morning Recovery is formulated to boost your body's natural response to alcohol. Drink it before going to bed and wake up feeling great

Supercharge Machine Learning. Comet lets you track code, experiments, and results on ML projects. It’s fast, simple, and free for open source projects.

Botanalytics is a conversational analytics tool focused on analyzing engagement and retention measurement for chatbots. It’s available for bots on many conversational UI platforms, including Facebook Messenger, Slack, Amazon, Google, Kik, and more.

Turn Touch is a wooden smart home remote. Instantly control Hue lights, smart devices, Mac and iOS apps, and more — all with a beautiful mahogany remote. Turn Touch connects to most smart devices in your home that speak WiFi, including Sonos speakers and Belkin Wemo smart plugs. Turn Touch works with your Mac, iPhone, or iPad to control apps like iTunes, Spotify, and Keynote.

Tips, Tools and Services

How we created our product experimentation framework and evolved our process around it. A possible roadmap for product organizations to kickstart scalable A/B testing. First post of a two-part series.

Over the last 5 years I helped Pinterest grow from 20M MAUs to over 200M MAUs, leading the growth engineering team and leading Pinterest’s user retention efforts. Most recently, I’ve also been helping early to late stage startups understand and achieve long-term sustainable growth. Through these experiences, I’ve found that the single most important and often overlooked driver of long-term sustainable user growth is healthy user retention. Most companies don’t see the critical role retention plays in building a long-term business, and if they do they find it difficult to actually improve. In this post I’ll be sharing why retention is so important and some key tools that are instrumental in improving user retention and directly applicable to companies at any stage.

Discover how this employee satisfaction survey provides management with the knowledge and tools to build a positive work environment.

With a shared vision, irrefutable trust, and a skiing trip under their belts, the cofounders of Voucherify demonstrate what kickass cofounder relationships look like and how they’re built.

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